ConvertKit Review, Email Marketing For Creative Business Owners
Below you will find our full ConvertKit review. A powerful email marketing platform for small to large businesses and one of our top choices for an all in one email marketing solution
Email marketing is one of the most cost-effective ways of reaching and engaging an audience and turning them into customers. If you have not started yet we suggest you get going today.
According to Oberlo, every dollar spent on email marketing can lead to revenue of up to $42.
Therefore, email marketing can play a major role in your growth and should be a part of any marketing plan.
Note: If you just want the review overview and rating, scroll to the end of the post. The Convert Kit review rating is 92/100 based on price, features, ease of use, and customer service/support.
What Is Convert Kit?
ConvertKit is an all in one email marketing platform that is perfect for bloggers, creators, authors, and marketers. It comes with a large range of features and is a very powerful tool.
In our Convertkit review, we found the platform to be very user friendly and a delight to use.
ConvertKit comes packed with many high-quality features that help improve your businesses email marketing process. Below we have listed some of the most important to a small business owner.
Segmentation. The platform allows you to segment your customers by characteristics like the ones who are interested in your product, and those who have already purchased it.
This helps in making automated emails more personal, increasing the chances of conversions. Another great feature is the ability to tag your contacts which assists with the organisation of your database.
Email Automation. One of the greatest features of ConvertKit is its email automation capability. It allows you to create and schedule email sequences.
When created these emails are triggered based on user events, for example, clicking on a link or subscribing to your product. You can also customize the emails to fit different audience types.
Landing Pages. Landing pages can play a major role in luring the customers towards your products. ConvertKit offers a simple and intuitive landing page builder that helps you create the perfect webpages.
There is a range of components that you can drag and drop onto the editor and rearrange them according to your preferences.
Digital Products. One of the newer features offered is the ability to build a digital product funnel that can automatically deliver the product after purchase.
Templates. To help you kickstart your page building process, ConvertKit offers high quality, customizable templates. You can tweak the design and change components to suit your needs perfectly.
The only drawback was the size of the template library when compared with some of the other market leaders.
A/B testing. The platform also comes with A/B testing functionality that can help you select the best possible version of your marketing campaigns.
Analytics. You can also get detailed analytics on the progress and effectiveness of your emails and other marketing campaigns.
They can help understand your customer dynamics and reshape your content to get more traffic. The scope of the reporting is not as in-depth as some services but it’s more than enough for the average small business.
Automatic Downloads. The automatic download feature is a huge plus for this email marketing service. It allows your customers to automatically download a piece of content such as a pdf in exchange for putting in their email address.
ConvertKit Pro’s And Con’s
- A great user interface,
- Fairly easy to learn.
- Fantastic automation tools.
- Great for creating funnels.
- Good delivery optimisation
- Not as cheap as some of its competition.
- Missing SMS
- Needs a larger template library
|Subscriber Count||Creator Plan||Creator Pro Plan|
|1000||$29 pm||$59 pm|
|5000||$79 pm||$111 pm|
|10,000||$119 pm||$167 pm|
|25,000||$199 pm||$279 pm|
|55,000||$379 pm||$519 pm|
Overall, ConvertKit is a great platform for email marketing. It has everything you need to design effective marketing campaigns and funnels.